Google Ads
You show up the moment someone searches.
Managed monthly. Spend goes to Google, not to us.
Ad spend calculator
FreeClicks a month, estimate
606
485 to 727
Enquiries a month, estimate
49
39 to 59
Cost per enquiry, estimate
$41
$33 to $49
Rough guide from industry averages. Your real numbers depend on your area and your ads.
Where these numbers come from
Cost per click: $3.30. Enquiry rate: 8.1% of clicks. Each result shows a range 20% either side.
These are starting figures until our first monthly check. Australian sources disagree by more than 20% on some industries, so we have not averaged them into one number.
Sources: Digitalzoop, Google Ads Cost in Australia 2026 (AUD, by industry) · WordStream/LocaliQ 2026 Google Ads Benchmarks (search, Apr 2025 to Mar 2026, 13,000+ campaigns)
What you get.
- Ads set up in your own account
- Ads shown to people ready to buy
- Tracking, so leads are counted, not guessed
- Ad spend paid to Google, at cost
What it costs
- Management
- $300 to $500/mo
Month to month, cancel with 30 days notice. Ad spend billed to your own account at cost.
How it works.
- 01Free 15-minute call
- 02Built and shown
- 03Live, and yours
Each step, in more detail
- Free 15-minute call. Your area, your best jobs, and your monthly budget.
- Built and shown. We build or rebuild the account with tracking, so every call and form is counted, then show you before it goes live.
- Live, and yours. Monthly management for $300 to $500. Your spend is billed by Google to your own account, at cost.
Questions
How much should a small business spend on Google Ads?
Many small businesses start with $1,000 to $3,000 a month in ad spend, plus $300 to $500 management. The calculator shows what that buys in your industry.
Is the ad spend included in the management fee?
No. Management is $300 to $500 per month. Your ad spend goes to Google directly from your own account, at cost, with no markup.
How long before Google Ads works?
Expect two to four weeks of data before the account is worth judging. Search ads can produce enquiries in the first week, but the early numbers are noisy.
Is there a lock-in contract?
No lock-in. Every monthly service runs month to month, cancel with 30 days notice. Terms are in the written quote, nothing is signed on the call.
Why are the prices on the page?
Start prices are published before you call, and online shops are quoted on the call. Either way the exact price is in writing before any work starts.
Who will I be dealing with?
Our team, from the first call to go-live and every month after. You get one contact who knows your job, not a call centre.
Talk to the team.
We call you back at the time you pick.
- Price in writing first
- Preview before anything goes live